Showing posts with label covers. Show all posts
Showing posts with label covers. Show all posts

10/10/12

Vogue U.K: not even trying

OK so I'm going to start with a "what the heck is going on with Vogue U.K" comment:
What the heck is going on with Vogue U.K?? 


At the beginning of the year they came up with gorgeous covers, we couldn't have asked anything more, from the photography to the typography, everything was there to please. You look at both the covers above now and see what I mean. It seems like our U.K friends are leaning towards the American look font wise (which is ,I'm not even sorry to say, not good):



The photography which they usually nail is not amazing and I'm pretty sure the problem with that lies with the terrible clash between the color scheme of Kristen and the pink they used for the type.Yes I have been made aware it's breast cancer month and the color change is a yearly thing (which is great dont get me wrong), what I am trying to point out however is they could have have done something photography wise to make this easier on the eyes. U.S Vogue did it very well, why couldn't British Vogue do the same?

I'd also like to know what is up with that bold and huge sans serif typeface? (that's Nobel bold in case you'd want to know...). Big no no. The typeface they had on the june cover was so sexy that seeing this huge change just makes me refuse to buy this issue. YES, it IS all about the cover, because the cover is the first thing you see and if that's not good well the inside can't have done much better...(not that i wont flip through the issue when I get a chance but right now I'm just not up to being disappointed some more.) To sum up this terrible tragedy, this cover is not a victory for the bristish version of the magazine. ELLE U.S did it better on their June cover and it wasn't even what we can even call a good cover. (see below)



P.S. I must say Nobel Bold is a fine font it's just not Vogue material, seriously, the french made their own gorgeous Vogue font; what are you waiting for?

6/1/12

Esquire's HOT Summer


Esquire U.S and U.K are all in for summer with hot looking cover

A very tasteful clothes-less Rihanna steams things up at Esquire U.K versus 57 year old Bruce Willis who can still is bring it on for Esquire's U.S's cover.

That's all nice and cozy... but let's not kid ourselves, this is about who's got it right:

Both covers' styles are great for different reasons. On the one hand we have great typography for the U.S cover (including the inside, as always pure YUM), the design team sure knows how to keep things interesting. BUT, it is starting to get a little busy and is taking focus out of Bruce's fierce portrait. The copy above the logo is what is mainly throwing everything off, poor Bruce is drowning in a too abundant amount of type...
now now will someone throw him a lifebuoy?

On the other hand we have a gorgeous and fresh Rihanna. A perfect design for summer with the simple typography. Loving the clean look of this cover. The combination of this sexy picture & the restricted color palette brings everything together. In general I would probably be doubtful about the type/copy at the bottom of the cover but weirdly enough (though it could be a little smaller) it really ties the whole thing together and completes it nicely.

on a side note, wouldnt it be wonderful if these two managed to merge their styles? 
those 2 covers seem to complement each other nicely...anyone up for the challenge?

Can't wait to see what's in store for the next issues, dazzle us Esquire teams~

4/1/12

Esquire U.S April and U.K May covers


Esquire U.S features Sofia Vergara on its newest April issue versus Jon Hamm from Mad men for the U.K. May issue. Now clearly this isn't even a competition, a dark and undertreated cover versus a colorful and out of character Jon Hamm?

Esquire U.K's new look that has been in place since December is a breath of fresh air. The magazine is getting colorful and more youthful than ever and we like it! It is Jon Hamm's crazy side that is depicted in this issue and it looks great. Standing out from it's competitors is exactly what the magazine is and has been doing. Each issue since the redesign has been a success and it's only getting better, kudos to Creative Director David McKendrick.

Now on the U.S side, this month's cover was quite disappointing. For an April Sex issue, this cover lacks excitement. The overall color scheme did not make me want to pick up my copy from the news stand. The photography is still appealing but there is no contest between Esquire U.K and its American sibling this month on the cover front...

Which one is your favorite?

3/31/12

GQ covers match worldwide

Recently owner of an iPad, the first thing to do was to download all the GQ apps available from newsstand. I've been enjoying comparing the different designs of the magazine from one country to another. 

GQ France and GQ U.S are both beautifully designed wether it be print or iPad (Hurry up GQ France we want  more issues uploaded on the app!). On the U.K side things are quite disappointing. The April design was less than appealing to me, the overall childish type treatment for the headlines completely broke off from the GQ style we all love so much. Despite the fact that this march issue in particular is supposed to be a comedy issue, the type treatment was just too off. I also have to admit I don't care for Olivia Wilde's picture on the cover, I barely recognized her..

So for April we have a winner for the U.S Style bible special issue 
which with its alternate covers blows away the competition with a 
very clean and modern design.

France comes in second place 
with great photography though the copy gets a bit overwhelming on the cover, 
nonetheless good overall design.

Last on the finish line is U.K 
with a design fail for march way back there trying to catch up...