1/14/13

What's This Font 1.1 - Vanity Fair


Hey guys and welcome back for this special second edition of What's This Font! This month on the menu is one of my favorite magazines, Conde Nast's Vanity Fair. They have (for the most part) great typefaces that create an overall beautiful design throughout the issues and this post will let you know what they are and where you can find them.



The first one we'll start with is Didot. It is for all intents and purposes Vanity Fair's signature font and is used almost exclusively on the cover and most of the pages of the magazine. It's one of those fonts that you may find more common than you should. It's an elegant and at the same time modern typeface. You can find it on typography.com here for $300 for 42 typefaces. When used correctly this font has a great impact and is of course absolutely beautiful.

Font number two on our list today is VF Sans. It has five weights, two widths, and was created for Vanity Fair by David Harris (design director) and Greg Mastrianni (art director) and designed, drawn and produced by James Montalbano of Terminal Design. This typeface can be found abundantly throughout the magazine, mostly in the artciles and captions, giving it a modern edge.

Finally the third font and also the most recent design addition to the magazine is Solano designed by Mark van Bronkhorst between 2007 and 2009. This typeface is a perfect new addition to Vanity Fair's design library. It is used mostly with a wide tracking and in a smaller point size which does not tone down its importance. You can purchase Solano on myfonts.com, the price is reasonable per font, the whole family in itself though is quite expensive but definitely a good buy.
More info to come soon!

GQ U.S going playboy style?

Ok so I haven't posted in a while but it doesn't mean I haven't been paying attention...I don't know about you but I have been really disappointed with the covers GQ has been publishing lately. It seems instead of publishing a men's style magazine, they've gone trashy on us and have now started to take  playboy looking pictures. I am of course talking about 2 of their latest covers, Rihanna and Beyonce. Yes Beyonce is hot, yes Terry Richardson is a very good photographer and no, this right there, isn't working.


Now I was willing to overlook the Rihanna cover as I did see some good things about it. It was provocative yet not trashy. However I can't ttribute the same compliments to the Beyonce cover. The pictures are not GQ material, just a playboy or maxim shoot at best...(see below). I know they are trying to sell more paper but this is just not right. If you look at GQ france you can truly see a magazine with a strong identity, photography that says something. Even GQ U.K whose identity/graphic design may be all over the place is still stronger than GQ U.S. Am I wrong? you tell me.